Comments on: Association for Manufacturing Excellence, AME Conference Marketing Lesson http://business901.com/blog1/association-for-manufacturing-excellence-ame-conference-marketing-lesson/ Lean your Marketing Sun, 22 Jan 2012 03:08:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: joecmccoy http://business901.com/blog1/association-for-manufacturing-excellence-ame-conference-marketing-lesson/#comment-1766 joecmccoy Wed, 04 Nov 2009 23:49:03 +0000 http://business901.com/blog1/association-for-manufacturing-excellence-conference-ame-conference-marketing-lesson/#comment-1766 Jantsch's marketing funnel is a really great tool for manufacturers. Most of the manufacturers I work with focus on a single pain point in their marketing process, but it is the flow that is critical. Most manufacturers focus on a step that does not dramatically help. The KNOW step (online visibility) is often the worst performer (aka Herbie in The Goal) in the funnel. Marketing & Production - they both have to flow to generate revenue. Jantsch's marketing funnel is a really great tool for manufacturers. Most of the manufacturers I work with focus on a single pain point in their marketing process, but it is the flow that is critical. Most manufacturers focus on a step that does not dramatically help. The KNOW step (online visibility) is often the worst performer (aka Herbie in The Goal) in the funnel. Marketing & Production – they both have to flow to generate revenue.

]]> By: uberVU - social comments http://business901.com/blog1/association-for-manufacturing-excellence-ame-conference-marketing-lesson/#comment-1413 uberVU - social comments Mon, 26 Oct 2009 08:39:23 +0000 http://business901.com/blog1/association-for-manufacturing-excellence-conference-ame-conference-marketing-lesson/#comment-1413 <strong>Social comments and analytics for this post...</strong> This post was mentioned on Twitter by business901: New Blog Post: Association for Manufacturing Excellence, AME Conference Marketing Lesson: This week I attended the A... http://bit.ly/1cMCCt... Social comments and analytics for this post…

This post was mentioned on Twitter by business901: New Blog Post: Association for Manufacturing Excellence, AME Conference Marketing Lesson: This week I attended the A… http://bit.ly/1cMCCt...

]]> By: Tweets that mention Association for Manufacturing Excellence, AME Conference Marketing Lesson : Business901 -- Topsy.com http://business901.com/blog1/association-for-manufacturing-excellence-ame-conference-marketing-lesson/#comment-1401 Tweets that mention Association for Manufacturing Excellence, AME Conference Marketing Lesson : Business901 -- Topsy.com Sat, 24 Oct 2009 14:41:33 +0000 http://business901.com/blog1/association-for-manufacturing-excellence-conference-ame-conference-marketing-lesson/#comment-1401 [...] This post was mentioned on Twitter by business901 and business901, Douglas Njini. Douglas Njini said: Association for Manufacturing Excellence, AME Conference Marketing ... http://bit.ly/6qeM9 [...] [...] This post was mentioned on Twitter by business901 and business901, Douglas Njini. Douglas Njini said: Association for Manufacturing Excellence, AME Conference Marketing … http://bit.ly/6qeM9 [...]

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