Expert status :: Lean Sales and Marketing thru Service Design Thinking

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Jan

Lean, Six Sigma, Agile Consultants become a Recognized Expert

Posted by: business901 | Comments (0)

For the next Marketing your Black Belt Program, I am offering a special opportunity. The program is actually designed for Professional Service Consultants that work in a technical field such as Lean, Agile or Six Sigma. It is well suited for the one-person or small consulting company of less than 10 people. This 28-day program consist of six sessions. During the first three sessions you will receive all the tools and training needed to design your individual 28-day(it is Agile) marketing action plan. It will start on the 1st Friday of the month, Feb. 4th and for the following 28 days.

Session 1: 60 minutes(Friday@ 11:00AM)
Session 2: 60 minutes(Monday@ 11:00AM)
Session 3: 60 minutes(Tuesday@ 11:00AM)
Session 4, 5, 6: 45 minutes(Friday@ 11:00AM)

In addition to the six live webinars and coaching sessions, the program includes:

White papers and resources
Weekly email support between class sessions
Review of individual marketing action plans with feedback
All class sessions are recorded so participants who miss a session, or wish to review, may listen and review at their convenience.

In addition to the above and for the next 7 days or until the class is full, I am offering the following bonuses:

Lean Marketing House eBook
Marketing with A3 eBook
5Cs of Driving Market Share Audio Program
Best in Market eBook
Podcast interview and published on the Business901 Website*
(2) Generated News releases.
20 to 30 page eBook(Transcribed from Podcast)**

This webinar will be taped and published as part of future training programs so your participation will require a release to be signed. However, your participation and expertise will be further enhanced from the future marketing efforts of the program.

Registration Page: Marketing Your Black Belt

*Podcast will be published within 120 days of completion of program.
**eBook will be created within 21 days of completion of podcast recording.

This program will provide you with the tools and the knowledge to enhance your position as an expert in your field. The last three sessions will cover specific strategies and tactics geared toward Customer Acquisition/Retention and Pricing of Services.

Registration Page: Marketing Your Black Belt

There are a limited number of seats.

Are you Coachable? – eBook

Posted by: business901 | Comments (0)

This is a transcription of a podcast, Best Practice for Self Coaching – Leadership 901 that I had with Howard Guttman principal of Guttman Development Strategies, Inc. (GDS), a Mount Arlington, NJ-based management consulting firm.

When discussing Howard’s new book, Coach Yourself to Win: 7 Steps to Breakthrough Performance on the Job and In Your Life, I found it interesting on how closely the process resembles DMAIC or PDCA (Plan-Do-Check-Act) type of thinking. I think few consultants take their own processes and use them. It’s the method that you tell people to do, in a business sense but do you really do it for yourself. This is kind of an interesting approach for them to reflect on. Do you really practice what you preach?

Are you Coachable?

New in the Get Clients NOW! Answer Center

Posted by: business901 | Comments (0)

New in the Answer Center
Here are this month’s new additions to the Get Clients Now Answer Center. (You need to have a password to log in.) Next Business901 GCN Program starts November 15th

How Easy Can Marketing Be? – Article by C.J. Hayden
I often speak to groups of independent professionals about what works and what doesn’t in marketing. We talk about the effectiveness of active, relationship-oriented strategies like networking, building referral partnerships, public speaking to groups of potential clients, and following up persistently with interested prospects.
Is Your “No” Button Working? – Article by Joan Friedlander
For years, I heard that if you want to get something done, ask a busy person to do it. Implication: busy people are successful. I’m sure some people still subscribe to this philosophy. I don’t any more, especially when it comes to successful business ownership.
Are You Marketing the Right Stuff? – Article by C.J. Hayden
Jan is a graphic designer who was always struggling to find good clients. “I could find plenty of people who needed my services,” she recalls, “but they thought my rates were too high. I either ended up agreeing to work for less, or they found someone else.”
Networking Offline with Your Online Connections – Article by Donna Feldman
A new client who is starting a business mentioned that while she was putting a lot of time and effort into her online marketing and networking, she had yet to see any tangible results (i.e. clients). She asked if she needed to add some offline activities, such as attending networking events or meeting with people one-on-one.

If you would like to join: Get Clients Now Answer Center.

Find out more about Get Clients Now!