Can You Make Online Collaboration Easy?

Next Weeks podcast guest, Dana Sednek Bowler specializes in eLearning, virtual meetings/collaboration, project management, analytics tools & strategies, and leadership facilitation. She puts these skills to work at Interaction Associates as the online learning manager. An excerpt from next week’s podcast: Joe: What do you think makes online collaboration difficult, or isn’t it? Should it Read More …

What do Customers Buy, Part 2

John Goodman’s new book, Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service takes John’s Customer Service expertise and puts it into a digital context.  John has managed more than 1,000 separate customer service studies, including the White House sponsored evaluation of complaint handling practices in government and business and studies of word Read More …

The Start of Behavioral Business Models

Thomas Koulopoulos on a Fast Company blog post said: We are at the tail end of an era that has focused almost entirely on the innovation of products and services, and we are at the beginning of a new era that focuses on the innovation of what I like to call “behavioral business models.” These Read More …

Go Global, Go Viral, Start Local

In a recent podcast I ask @ekaterina (Ekaterina Walter) about going viral. It may not be the answer you would expect from the author of The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand and Think Like Zuck.. Related Podcast and Transcription: Visual Storytelling with Ekaterina Excerpt Read More …

Marketing Magic of Moses: Content, Stories and Targeting

Everyone will tell you it is about Content, Stories and Targeting (Relevance) your audience. Well, sure it is, we have been talking about that since before the days of Moses. Just look at what Moses offered: He was born a Hebrew, he was one of them. Evidence to lead: He was practically king of Egypt Read More …

It all goes Back in the Box

I am a big Ken Blanchard fan and maybe even a bigger TEDx fan. Ken recently appeared at TEDx tp discuss Collaboration. His talks breaks down into three areas: if you meet someone who wants to accomplish something, and you want to accomplish something, the experience is meant to be dynamic Rely on the different Read More …