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http://sethgodin.typepad.com Seth Godin
Topics covered: Lean, Six Sigma, Theory of Constraints, Design Thinking, Service Design, Agile
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Ok, There are a lot of pictures on the inside cover of Tribes , a lot. Does it mean much, not really. But how Seth is introducing his book might. Not only did he pre-sell a bunch of books and created a community before he did it but the reward? He included your picture in the book and sent you a complimentary copy of the book, even though I pre-ordered it. All he asked was when my book comes in 2 weeks that I give it to someone else. You figure!
My tribute to the expert of permission marketing!
Technorati Tags: Permission Marketing , Seth Godin , Tribes , Purple Cow
