Archive for GET Clients NOW!
New in the Get Clients NOW Answer Center
Posted by: | CommentsNew in the Get Clients Now Answer Center. This is a great value. Access it 24 hours a day, well organized and a wealth of information, especially for the Professional Service person.
Education: Your Marketing Secret Weapon – Article by Frank Traditi
Sometimes my quest for just the right information can completely consume the day. I find myself spending hours searching for the answer to a crucial question, seeking out a product to solve a business problem, or looking for an expert who can tell me what I need to know.
What’s the Missing Ingredient in Your Marketing? – Article by C.J. Hayden
"How can I improve my marketing?" a student recently asked me. "I’ve spent hours and hours trying to get clients, and none of my efforts seem to pay off."
How do I make the right connections when networking? – Q&A by Donna Feldman
At a recent presentation on networking, we were asked this question by a graphic designer: "I’m looking to meet CEO’s, CFO’s or COO’s, but when I’m out networking, I meet mostly middle and lower-level managers. What do I do to get to the right people?"
How Can You Sell It If They’ve Never Heard of It? – Article by C.J. Hayden
Selling professional services can often be a challenge because of their intangibility. When a client hires you to deliver a service such as accounting or web design, they can’t see the outcome in advance. They have to trust that your work will produce a result they will like, and in most cases agree to pay you for your time regardless.
New in the Get Clients Now Answer Center
New in the Get Clients NOW Answer Center for December
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New in the Get Clients Now Answer Center
Here are this month’s new additions to the Answer Center.
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How Do You Value Your Services? – Article by Joan Friedlander
Do you choke on your words when it’s time to tell a prospect your fees? Do you find that you’re doing more than you contracted for without being paid for your efforts? Do you notice that your clients don’t do their part to make the most of your work together? You might be devaluing your services. -
Is This the Right Business for You? – Article by C.J. Hayden
Evaluating a new business concept is one of the least glamorous aspects of launching a new product, service, or enterprise. When you are excited about a new idea, you may not want to take the time to stop and examine it critically. -
How can I grow my one person company? – Q&A by C.J. Hayden
If you’ve been operating a successful professional services firm as a solopreneur, it can be a smart move to leverage your experience, contacts, and track record in the industry by adding other professionals to your team. -
More Money or the Pursuit of Happiness? – Article by C.J. Hayden
We self-employed professionals are constantly faced with difficult choices about how to best grow our businesses. Should I pursue this line of business or that one? Would it serve me better to choose Niche A or Niche B?
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Get Clients Now Answer Center – November Release
Posted by: | CommentsThis month’s new additions to the Get Clients Now Answer Center
Why Aren’t You Earning More? – Article by C.J. Hayden: In a national survey of independent professionals, almost 50% of the consultants, coaches, and other professionals declared that they were currently not earning enough to meet their expenses. This result shouldn’t be surprising, since according to the U.S. Small Business Administration, more than half of all small businesses fail in the first year and 95% fail within the first five years
How to Get Beyond Networking Small Talk – Article by Frank Traditi: You’ve decided to take the plunge and make networking a regular practice. You’ve picked the organizations or events where you want to go, and you start to meet people. You’re doing a good job of breaking the ice with a creative opening line or two, but then what happens?
Seven Ways to Build Marketing Relationships – Article by C.J. Hayden: “Relationship marketing.” “Word-of-mouth advertising.” “The future of marketing is one-to-one.” “People like to do business with people they know, like, and trust.” You’ve heard these adages many times before. But what does it really mean to build relationships with people in order to sell something?
Get Clients Now! Action Worksheet in Word – Tool by C.J. Hayden: If you’d like to fill out your Get Clients Now! Action Worksheet on your computer instead of on paper, you’ll find this Word version of the worksheet handy. You can download the file, fill in your action plan, and update as often as you’d like.
Great article resource, Get Clients Now Answer Center
