Archive for Social Media
One of the things that most successful organizations have are highly skilled people in their workforce. In fact, the really good companies have so many that many of them leave and start their own businesses. So did you ever stop and think how the other guy was doing that? Sure, they pay them more, however, more than likely at some point in time they were not. How do you get that talent? ![]()
- Hire it! – You might think that is cheating a little but heck it is. If you can afford it and you need it, there is nothing like playing George Steinbrenner and throwing some money at it. However, it may keep you at the top but not always are you winning championships.
- Nurture it – This is the opposite of #1 but it is the most effective way. It just takes time. Providing a lifetime learning experience rather than just a job will benefit your organization thorough out the years. Since I started with baseball, I might as well stay there, build a good farm system.
- Provide Mentors – Good Managers (Baseball) that will work and provide leadership rather than just telling and correcting what someone is doing. Explaining the process and why that needs to be done that way creates learning experiences, and sometimes for the mentor more so than the student. If you explain why they should be doing something, why are they doing it?
- Social Media - I think one of the greatest strengths of the Internet is the explosion of knowledge that is taking place. Exposing your organization to it can only increase that wealth of knowledge inside your company, sure you are going to make some mistakes along the way but I think what you can learn from the web is tremendous.
- Create Learning Opportunities – There are so many training opportunities that exist today and much of it is free or very cost effective, take advantage of it and encourage your people. Develop a a learning culture in your organization. Let people try unique and different experiences. Without a doubt the best learning experience I ever had on evaluating situations and processes was a simple art class on “How to Draw”. It is amazing what it taught me to observe and see!
- Interactive Web training - It is becoming very advanced and the ability to learn on your own time and rate is quite effective and even attractive. Especially, specific industry type webinars that allow someone to learn and master the subject matter before or during an event. This can assist in making the event more successful and productive.
- Create Flow in the workplace – you might think this is a tired out term but when people understand what is required of them and the right material or other aides are there, work gets done. It is the constant interruption that will kill enthusiasm quicker than anything.
- Know what is right and what is wrong? Practice alone does not make you better but “Perfect “ practice will. We cannot practice and improve ourselves unless we are practicing the right thing.
What are some of your ideas to develop TALENT?
Have you ever forgotten the obvious – Duct Tape Marketing
Posted by: business901 | Comments CommentsHave you ever forgotten the obvious? I do not believe that I have ever featured Duct Tape Marketing: (The World’s Most Practical Small Business Marketing Guide
) Book on my blog. It has sold over 50,000 copies in hardback, paperback and Kindle editions and has been translated into Croat, Indonesian, Korean, Portuguese, Russian, and Spanish and never once appeared in the Business901 blog. Since this writing, John Jantsch has been at the forefront of Social Media and Referral Marketing. His new book on Referral Marketing is due out in the spring of 2010.
In the Duct Tape Marketing book, John Jantsch, the author has really focused on three areas that I feel are the most important: Simple, Effective and Affordable strategies for the Small Business Owner. John effectively followed these terms throughout the book. Take a look at the excerpt and see if you agree: Google Books.
Technorati : Duct Tape Marketing, Referral Marketing, Small Business, Social Media
Do you know what that means! If you don’t you should seriously consider taking the Social Media Training that I have been hyping the last few days. The other day in a tweet I saw this statement: “I showed my Dad how to turn on the computer. I wonder what my kids will be showing me.” It was in a Duct Tape Marketing thread but I don’t remember if John said it or not. However, are you ready for where Social Media will take you next year? Are you ready to participate? Do you have your ducks in a row?
Ask yourself:
Will there always be regular mail?
Will you always have faxes?
Will you always have e-mail?
My kids don’t talk, they text – are they my next customer?
BTW r u tweeting ur customers http://ow.ly/EkP9
Sign up for the course! In the comment section of your order expand the Title Tweet to long form. It does not even have to be correct! Just make the attempt, I will send you a free Duct Tape Marketing Book and the first five will be autographed.
The special offer on the course stops at Midnight November 22nd.
IF YOU WANT TO BE ON-LINE, YOU NEED TO LEARN ONLINE
P.S. Normally on Sunday I have a blog post from an affiliate of mine. This Sunday, I decided to be my own affiliate and promote the Business901 launch of the Duct Tape Marketing Social Media Pro.
Technorati : Duct Tape Marketing, Facebbok, LinkedIn, Social Media, Twitter







