The Gentle Art of Re-Perceiving


In the landmark book, Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant, authors W. Chan Kim and Renée Mauborgne used the terms red and blue oceans to describe the market universe. Red oceans are all the industries in existence today—the known market Continue reading

Extending Your Platform to Membership

Robbie Kellman Baxter is a long-time advisor to some of the most popular membership-based businesses and author of the recent book, The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue. Membership surpasses subscriptions, sharing, and meshing – it’s about appealing to the human needs Continue reading

Product/Service Introduction Worksheet

Most of us recognize SDCA and PDCA as tenants of Lean Thinking. Standard Work (SDCA) creates a can-do attitude and frees up time for problem-solving. Applying Continuous Improvement (PDCA), allows you to “see” opportunities for improvement and leverages the resources in your environment. I like to use the term EDCA Continue reading

Should We Be Building Flatter Supply Chains?

I asked that question to Chad Smith and Carol Ptak in a past podcast and you might be surprised by the answer. Carol Ptak: It’s not really a flatter supply chain, because when I think of a flatter supply chain, I think about what’s happened in the Lean community, where Continue reading

The Often Overlooked Topic of the Challenge in Toyota Kata

The first step of the Improvement Kata — “Understand the Direction or Challenge” — is often overlooked, but is highly important for the three steps that follow. In this video Tyler Fife shares experiences from BiAmp Systems in Portland, Oregon to provide an excellent description of what Challenge is, how Continue reading

Are You Trying To Improve Customer Influence?

Listening to the customer is giving the customer status and importance and sends the message that their opinion is worthwhile. If you take the time for customers to see problems for themselves and think through solutions, they will more than likely work with you in implementing and fixing the problems Continue reading

How do you start in the Membership Economy

You just don’t give this to the VP over here that’s been 20 years. How do I create this within my organization? I know there’s going to be a cultural shift, but how do you start? -jd Excerpt from next week’s Business901 Podcast: Robbie Baxter: I think you’re right. You Continue reading

Applying the 7 KATA to Knowledge Work

Shingo Prize winning author, Conrad Soltero. Conrad won the Shingo Prize as the principal author of The 7 Kata: Toyota Kata, TWI, and Lean Training. It was published in 2012 by Productivity Press. He works at the Texas Manufacturing and Assistance Center or TMAC as we’ll call it and is Continue reading

How Important is Understanding the Gap?

I have to admit I am guilty as anyone falling into the trap of the latest and greatest way to hypothesize, iterate and develop great products. I enjoy playing with many of the tools laid forth but find myself failing to see the forest because of all the trees. In Continue reading

How certain is your Forecasting?

Can you explain for someone about uncertainty and applying uncertainty to a forecast? – jd Eli Scrangenheim:  Forecasting tries to give me some information. Let us say partial information about the huge question about what will happen tomorrow. How much will I sell tomorrow? How much work will I be Continue reading