Turning Reflection into Action using the Lean Process of CAP-Do
The Lean Process of CAP-Do is how I initiate most projects. It creates a path towards capturing standard work, deciding what we what improve on, what we want to explore and not to be forgotten what we want to stop doing. This outline provides an introduction to using Lean for marketing and introduces the upcoming workshop on Marketing Action Research.
[slideshare id=88326417&doc=reflection-ig-180219211135]