Page 18 - Marketing A3.xlsx
P. 18

In the Spotlight Being the focus of attention, out front, making   things happen                                         In the Spotlight












                     Step Forward                                                                                                                     Step Forward







            Adapted from the book Host: Six New Roles of Engagement by Mark McKergow


                         With the Guest Still in view, one of the group, not the center of   attention                                            With the Guest




















                                       Form a hope, intention  Get things moving  Respond w dynamic steering  Start with asking  Make it personal  Extend yourself  Create space to support what is   happening  focus on details  Keep the space fresh  Welcome, establish ritual  Change container size as needed  Be prepared to exclude ‐ a + NO  Connect w New  Connect others  Respond to new openness  Step forward to provide  Join & eat same food  Intervene if necessary





               Situation:



                                  Initiator         Inviter            Space Creator     Gatekeeper         Connector          Co‐Participator



                                       Listen for what is called for  Avoid Ant Country  Keep awareness of what is   happening  Think about whom to invite  What do you do next?  Offer choice and space  What would be a great space?  What message are you conveying?  Hold space while people use it  Take note of thresholds  Observe container size  Step back and welcome  Look for non‐connected  Build between others  Be aware of all connections  Serve others first  Take a turn w mudane  Alert to pinch points






















                         In the Kitchen  In a more private space and intimate space,  preparing and reflecting                                    In the Kitchen













                    Step Back                                                                                                                         Step Back









           Host by Mark McKergow  Team Name:   In the Gallery Standing back,taking an overview of what's   happening                              In the Gallery
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