thru Adaptive Marketing Practices
Yuval Yeret is a practicing Agile and Kanban consultant/coach for AgileSparks in Herzelyia, Israel. He coaches individuals and organization in their path to Agility and Engineering excellence, focusing on Scrum, Lean, and Agile Engineering practices. Yuval Yeret will be speaking at the upcoming Lean Software & Systems Conference 2011 (LSSC11). Yuval provides R&D organizations management Read More …
Pascal Pinck works as a Strategic Collaborator with individuals and teams who face high levels of uncertainty in their market context. More specifically, he educates and coaches leaders and team members who are working to: increase performance through agile and lean thinking improve distributed decision-making and delegation heighten trust and transparency build a culture of Read More …
Identifying your customer segments is imperative in your future marketing efforts. If you have not identified those segments well, you will be discounting, providing unpaid services and minimizing profits to be competitive in the market place. Customer (Market) Identification is not easy. However, it may be the most important task that marketing has within your Read More …
Jim Benson, author of a Personal Kanban made the following quote the other day which I found very interesting and posted it to my LinkedIn profile. A system that is not malleable, is brittle. A process which cannot adapt to context, is waste. One size does not fit all. Terry Barnhart, a former podcast guest Read More …
I encourage you to sample the first 2 minutes of this podcast. This is a tool-less conversation about social media. We actually started out the podcast with me commenting on the title and yes another book on social media which led to this comment: Francois: I think a lot of people are like that. I Read More …
Professor Ikujiro Nonaka in the book, The Knowledge-Creating Company: How Japanese Companies Create the Dynamics of Innovation proposed that organizational knowledge is created through a cycle of continuous social interaction of tacit and explicit knowledge involving four modes of knowledge conversion: Socialization, Externalization, Combination and Internalization. The cycle is a spiral one as each pass Read More …