Issues in Transitioning to a Lean Sales Environment

 Does Your Sales Compensation Incentivize the Correct Lean Behavior?  Does Your Sales Compensation Incentivize the Correct Agile Behavior? Is there a Secret Sauce Transitioning from Solo to Team Selling? PDF Download   Co-authors, Jeffrey Liker and David Meir, of The Toyota Way Fieldbook defined the Supplier Partnering Hierarchy of Toyota that consisted of 7 steps. I have always Read More …

Sean Ellis Introduces Hacking Growth

The definitive playbook by the pioneers of Growth Hacking This podcast is packed with actionable advice as only Sean Ellis can deliver. Sean Ellis is CEO and founder of GrowthHackers.com, the number one online community for GrowthHackers with 1.8 million global users. Sean coined the term “growth hacker” in 2010 and is the producer of the Read More …

Does Your Marketing Practice Futuristic Thinking

Author Amy Webb (The Signals Are Talking: Why Today’s Fringe Is Tomorrow’s Mainstream) states “THE FUTURE DOESN’T simply arrive fully formed overnight, but emerges step by step. It first appears at seemingly random points around the fringe of society, never in the mainstream. Without context, those points can appear disparate, unrelated, and hard to connect meaningfully. But over time Read More …

Transitioning from Launch to Market Leadership

Ken Rutsky helps B2B growth company executives in Sales, Marketing, and the C-Suite to breakthrough, achieve and grow market leadership in new and existing markets. His clients not only lead, they improve key sales and marketing metrics like leads to revenue and opportunities to close. Ken has spent 20+ years in B2B marketing roles, launching the Read More …

The Agile Process According to ChiefMartec

Scott Brinker is the author of the book Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative.  Scott’s goal was to help marketers at all levels — even those with no technical background or inclination — adapt marketing management to the wild and wonderful whirlwind of a world now dominated by software. Read More …

Gojko Adzic on All Things Agile

This is a compilation of the entire interview with Gojko Adzic. Adzic specializes in agile and lean quality improvement, in particular, impact mapping, agile testing, specification by example and behavior driven development. He is a frequent keynote speaker at leading software development conferences and one of the authors of MindMup and Claudia.js. Gojko won the 2016 Read More …