Managing Customer Value
Zen to Done is a productivity system that combines the best of both worlds – the simplicity of Zen habits and the practicality of Getting Things Done. Following the Zen to Done approach, you can master productivity and increase your marketing team’s efficiency. In this article, we’ll explore how the Zen to Done approach can Read More …
The effective management of leads is one of the most important aspects of any sales process. A strong lead management system will streamline your sales process, increase conversion rates, and reduce the number of prospects who are either ignored or passed over completely. Leads can be defined as customers expressing interest in your sales proposition Read More …
Sales discussions are one of the best methods of fostering active learning and promoting learning in companies. The discussion allows people to share their ideas and learn from each other and, ultimately, from customers. Skills are learned through discussion that can be used in real-world situations. In the simplest definition, action learning is a process Read More …
Focus on What Works to Drive Winning Performance and Build a Thriving Community Appreciative inquiry has gained traction as a unique sales playbook. This is because it focuses on the customer and their needs instead of the product or features offered. As such, buyers feel they are being heard and understand how the solution will Read More …
One of the key contributions of the theory of emergence is its emphasis on the importance of interactions between the lower-level elements of a system. In organizations, these lower-level elements are typically the individuals who make up the group or team. The emergence theory suggests that the interactions between these individuals are the key to Read More …
Action learning (also known as experiential learning) is a teaching method of having learners participate in a real-world situation, complete activities under direct supervision, and reflect on their experiences afterward. It works fairly simply—participants are invited to collaborate through key questions. The goal? To inspire action, catalyze ideas, and transform interactions internally or with customers. Read More …