Managing Customer Value
I thought I would receive a different answer when I asked Jim Womack, “Well, we’re talking about customer all the time and we talk about feedback and the value for the, but the closest one to the customer in most organizations is the sales and marketing process and that seems to be the one process Read More …
Jim Benson returns to the Business901 podcast next week. His company Modus Cooperandi combine Lean principles from manufacturing, Agile methodologies from software design, and the communications revolutions of social media, as process and tool infrastructure. Jim is best known for his seminal work, Personal Kanban. He is @ourfounder on Twitter. Our conversation centered on his new Read More …
This book, The Art of Pricing: How to Find the Hidden Profits to Grow Your Business, is an informal account of a range of pricing strategies that takes as a starting point the realization that different “customers place different values on the same products.” It served somewhat as my first introduction to contextual pricing. If you Read More …
A few years ago Joe Calloway wrote a book, Indispensable: How To Become The Company That Your Customers Can’t Live Without, that intrigued me. I made a mind map of the process and still take a few nuggets from it each time I review it. The best reminder in the entire map is one of Read More …
I was intrigued by Mark Hamel, author of Kaizen Event Fieldbook: Foundation, Framework, and Standard Work for Effective Events that so much of his book is spent on Standard Work. Below is how he answered that question. Related Podcast and Transcription: Lean Business System Mark Hamel: I think back to when I started learning from Read More …
Charles Green, author of a series of books that have long been a favorite of mine, I own them all, discussed in a past podcast with me the trustworthiness and who is the most trusted professional. Can you guess before reading below? Related Podcast and Transcription: The Trust Equation (A copy of Charles’ books are Read More …