Managing Customer Value
[arve url=”https://youtu.be/E0s_LjyrbCU” /] This short video is one of an eleven-part series on Lean Marketing. You can watch the entire series in its entirety on YouTube at https://youtu.be/WLzCUThAQ18 or in short, approximately five-minute sections. The videos serve as an introduction in creating a Lean Marketing system. You can’t write and teach Lean Sales and Marketing. Read More …
This short video is one of an eleven-part series on Lean Marketing. You can watch the entire series in its entirety on YouTube at https://youtu.be/WLzCUThAQ18 or in short, approximately five-minute sections. The videos serve as an introduction in creating a Lean Marketing system. You can’t write and teach Lean Sales and Marketing. It is a Read More …
[arve url=”https://youtu.be/fnfOkrvnu44″ /] This short video is one of an eleven-part series on Lean Marketing. You can watch the entire series in its entirety on YouTube at https://youtu.be/WLzCUThAQ18 or in short, approximately five-minute sections. The videos serve as an introduction in creating a Lean Marketing system. You can’t write and teach Lean Sales and Marketing. Read More …
One of the few certainties in marketing is that there will be an increasing amount of data, information at our hands in the years to come. In fact, there has been so much of it that for the last ten years most of us don’t even know what to do with it all. We store Read More …
Most of my Saturday blog post tend to be a little light and a step off the weeks business posts. I hope this meets the criteria. Most of my readers are familiar with Jobs-To-Be-Done type thinking but this video is a great refresher or introduction for people that are not. [arve url=”https://youtu.be/RQjBawcU_qg” align=”center”] There is Read More …