Managing Customer Value
There seems to be as many maps in the Service Design world as there is time in the Lean world. Service Design has a few types of maps that they consider, Process Maps, Journey Maps, Blueprint Maps, Net-map, Offering Maps, Mind Maps, etc. Not that I don’t enjoy the tools but it gets rather confusing. Read More …
When you listen to consultants and so called experts, all they talk about is planning. The reason they exist is for the planning stages. Where are these guys at when it is time to get the work done anyway? Many companies will just take the attitude of let’s just get it done – there is Read More …
I did a Lean Marketing Webinar on 5S and broke it down into an overview and 5 segments. Each segment will be posted during the next 5 days. The segments are, you guessed it: Sort, Straighten, Shine, Standardize, Sustain. If you want to review the entire series go to MarketingwithLean.com Technorati Tags: Lean Marketing,Marketing Read More …