Creative Work is Essentially A Structure of Captures

Creativity is the force that enables us to see the world in a new way and find solutions to problems we can’t even begin to solve using logic and reasoning. But, with so many of our routines and patterns automated, how do we access this creativity again? How do we spark it back into life? Read More …

Story Dialoguing your Sales Pitch

There have been countless books written on the power of storytelling and why that is needed. We have learned that From the beginning of time that this was how we transferred information and wisdom Stories help us capture and remember concepts. All humans are wired to communicate best through stories However, does any organization practice storytelling. Read More …

The 3 Stages of Creative Project Management

A creative project is a process that starts with an idea and has many different stages. The stages of a creative project will vary, depending on the type of work being done. These 3 stages can be seen in almost every creative project: Concept, Vision, and Production. In the first stage, a concept of work Read More …

Creating Sales Standard Work

Many people/organizations struggle in creating a sales workflow. It is usually to confining or on the opposite end nonexistent. In my thinking, Standard Work is what creates the WOW in the sales process. However, Standards are the most fundamental and misunderstood concept. Your standards are the way you go about what you do and how Read More …