Using a Different Point of View

Sometimes its what they did teach you in school that counts. One of those times is understanding the position from which something or someone is observed. We call this a point of view. A story and even a business story can be told in one of three different ways and uniquely named as first person, second person, and Read More …

Choose a Single Word to Describe Your Marketing

If you had to choose a single word to describe the dominant thinking in your marketing, what would it be? Showing, Telling, Learning, Collaborating, Empowering or… A very simple suggestion and very telling. If you review your marketing collateral can sort and organize them in a storyboard fashion. Then put them in columns and put a Read More …

Understand the Purpose Behind the Question

The ability to ask good questions is essential in today’s world. However, as Stephen Covey categorized in one of his 7 Habits; “Seek first to Understand, then to be understood.” Or another way Dale Carnegie phrased this, “To be interesting, be interested.” To accomplish this, I think one of the areas that most of could work Read More …

Lean Scale Up eBook

I think Lean is the best way to scale a company. Not only does it gives us that inside and outside learning perspectives, but it also helps us manage three Lean learning concepts; SDCA, PDCA, and EDCA. It allows us to dedicate a portion of our work to what we are doing well (SDCA=Standard Work), Read More …

CAP-Do eBook Free Download, No Registration

The process of CAP-Do originated from the work of Yoji Akao in his Hoshin Kanri and QFD work and later reinforced in Brian Joiner‘s work taking my Lean Thinking to a new level. The idea of Turning Reflection into Action (InfoGraphic on Slideshare) allowed me to use Lean as an emergent process. What makes CAP-Do Read More …