Intro Video to Crafting Connections Through Customer Engagement

By understanding our customers and delving into their feedback, we can craft connections and better relationships to improve customer experience, develop more business opportunities, and create unique opportunities to increase our influence. This article will discuss the power of customer engagement and how it can be used to craft connections and create business growth. https://business901.com/blog1/crafting-connections-through-customer-engagement/ 

Utilizing Laddering in Your Customer Discovery Interviews

The first step in the laddering process is identifying your product’s or service’s primary benefit or values. Ask probing questions such as “why would you choose this product or service?” and “why is this important?” to understand the customer’s motivations. Once you have identified the primary benefit or value, create a category ladder to identify Read More …

Focusing On The Core: A Better Way to Simplify Your Marketing

For many businesses, implementing a successful marketing strategy can be arduous and costly for companies of all sizes. However, no matter how effective the original implementation was, scaling back or ceasing certain initiatives to achieve greater profits may be necessary. Do you want to increase your profits while reducing your marketing strategy? If so, you Read More …

How to Craft a Strategy Activation Program

Are you looking for a new way to bring your strategic plans to life? Do you want to make sure your strategy is implemented in the most effective way possible? Crafting an effective strategy activation program can help you do just that. Strategy activation is the art and science of persuading people to align around, engage Read More …

Using Edge Thinking To Drive Business Growth

Edge thinking provides a unique opportunity for businesses to uncover new opportunities that may have been left undiscovered through traditional thought processes. It helps businesses focus on the cutting edge of their respective industries and allows them to expand their reach and tap into new markets more quickly. Edge thinking is an important element of Read More …

Describing Your Customer’s Moment of Truth

In business, it is essential to understand your customers’ needs to foster meaningful relationships and create a successful customer experience. One of the key elements of this understanding is awareness of the customer’s “moment of truth” – the point when the customer is most likely to make a purchase or decision about your product or Read More …