thru Adaptive Marketing Practices
Jim Benson’s new work, Why Limit WIP: We are Drowning in Work (MemeMachine Series) (Volume 2), was at the center of our conversation in this podcast. Jim’s company Modus Cooperandi combines Lean principles with Agile methodologies from software design, and the communications revolutions of social media, as a process and tool infrastructure. Jim is best Read More …
A part 2 of yesterday’s blog postbased on this related podcast and transcription: Leffingwell on the Lean Agile Train. Dean Leffingwell is a consultant, entrepreneur, software executive and technical author who provides product strategy, business advisory services and enterprise-level agility coaching to large software enterprises. An excerpt from the podcast: Joe: When we go into Read More …
Connect with your leads and build the relationship that will create repeat buyers. It’s no secret that email is one of the primary ways of communicating important information. The problem we have seen over the years is an influx of companies that use this method of communication in a way that is impersonal and irrelevant. Read More …
I asked Patrick Waara of Xerox about swarming being used as an Agile response when someone’s in trouble in the middle of an iteration. I followed up with, “When does someone raise their hand or does the Scrum master determine that you need outside help and talks with the other Scrum masters? How do you Read More …
Laura Busche ‘s book is based on the Lean StartupTM principles and is titled; Lean Branding (Lean (O’Reilly)). It is part of the Lean Startup series of books by O’Reilly. I found her perception of marketing very aligned with mine and at the very start of the podcast asked her to differentiate her way of Read More …
The new way of thinking about innovation is not limited to a great product/service idea says Blake Masters, co-author of Zero to One: Notes on Startups, or How to Build the Future. Related Podcast and Transcription: A Path For Future Innovation An excerpt from the podcast: Joe: One of the things I really liked about Read More …