thru Adaptive Marketing Practices
Maritza van den Heuvel. a Certified Scrum Master and Certified Product Owner has been part of a software development team changing from waterfall to agile over the last three years, first as lead tester and now as the Product Owner. She is also a mom, with the ongoing challenge of keeping family life organized with Read More …
I have struggled for many years with a personal management system and have spent most of my adult life waffling between the original 7 Habits planning system and countless others. Using David Allen’s, Getting Things Done and his MSO Outlook attachment was the longest I stayed away from the Covey system. I eventually went back Read More …
As Dr. Balle said, “Toyota didn’t become number one by having lower manufacturing costs, they became number one by making cars people bought.” Dr. Michael Ballé is a business researcher and consultant and has studied lean transformation for the past 15 years. He is Associate Researcher at Télécom ParisTech and the co-founder of the French Read More …
After interviewing Dr. Michael Balle for an upcoming podcast and a short video series, we continued our discussion. This is a short outtake on Lean Thinking and a few responses on his thoughts about Toyota. Related Information: Dr. Michael Balle is the Gemba Coach at the Lean Enterprise Institute The Ultimate Sales and Marketing Tool Read More …
I had the pleasure of interviewing Jeff Liker celebrated author and authority on Toyota and the Toyota Production System. I was interviewing Jeff about his upcoming book, The Toyota Way to Continuous Improvement (Book release date is April 22nd, Podcast will be later this month) and we wandered off on the question of coaching and Read More …
Lean Sales and Marketing is built upon the philosophy that there has been a subtle shift to knowledge as the way to engage, develop and retain your customer base. The sales and marketing team must act as a vehicle to cultivate ideas not only within their four walls but more importantly from their customers and Read More …