Managing Customer Value
I was reading Success Coaching U Blog and the other Joe wrote an article about Ready, Aim, Fire. Good headline, you already can guess what the headline is about, Target Marketing. I remembered a piece of advice I received from another Duct Tape Marketing Coach on targeting your direct mail, which I call the Machine Read More …
I am offering a Group Coaching Webinar of the DTM system. This is going to be offered in a 2 week program at a special price. There is a limited amount of spots available and will be filled rather quickly. For more details, you have to subscribe to my newsletter, send me your e-mail, or Read More …
This is the post on Dan Pink’s new book The Adventures of Johnny Bunko, take a look. Your Marketing Machine: Career Secrets converted to Your Marketing Machine
I have just finished reading “The Adventures of Johnny Bunko” by Dan Pink. It was written in comic book format and was actually an easy and fun read. But his six career secrets(in bold below) in the book are an excellent introduction to the development of a marketing system, here’s why: There is no plan: Read More …