The Lean Edge and Zen – 2 great topics discovered

This is a nifty project management tool based on Kanban principles that Jim Benson of Personal Kanban told me about during the recording of our podcast. . What is Zen? Zen is a simple and flexible application that draws on ideas from lean manufacturing to provide a new way of thinking about project management. Rather Read More …

Will A Customer Pay for Marketing

How do you add value in your marketing? Have you thought about it? To be effective in Content or Educational Marketing you must add value as defined by the customer. I want you to steer away from your first thought, which is more than likely your product or service, but instead think about your marketing Read More …

9 out of 10 Consumers have Changed their Buying Habits

When I received this from Scott, I glanced at the headlines and discarded it. Heck, I than thought about it for a second and went back and read it. Why? I remember being told a long time ago, if I choose to be in the top 10% of whatever I did, I would never have Read More …