Managing Customer Value
As we all know, organizational change is hard. In addition to managing the practical aspects of any transformation—budget, headcount, timeline—there is the challenge of getting everyone on board. To successfully socialize an initiative and create buy-in, leaders need to tell a story that engages employees and helps them understand how the initiative will improve their Read More …
This is a compilation of the entire interview with Cindy Barnes. Cindy co-authored the book, Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit, showing readers how to build, deliver and harness value propositions to create profitable growth for a business, by utilizing the experience of clients and customers. It provides guidance for business leaders Read More …
This practical title, Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit, shows readers how to build, deliver and harness value propositions to create profitable growth for a business, by utilizing the experience of clients and customers. It provides guidance for business leaders – demonstrating why having a strong value proposition is so important Read More …
Cindy Barnes co-authored the book, Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit: It provides guidance for business leaders – demonstrating why having a strong value proposition is so important for a company. This practical title shows readers how to build, deliver and harness value propositions to create profitable growth for a Read More …
Cindy Barnes is a business innovator and strategist. She founded Futurecurve after many years with Capgemini where she led service development, sales, marketing, co-created new business units and was a client-side consultant. Follow Cindy on Twitter: @cindy_barnes Cindy co-authored the book, Creating and Delivering Your Value Proposition: Managing Customer Experience for Profit: It provides guidance Read More …
Believe: Create a quality cast experience – establish strategic partnerships. “When values are clear, decisions are easy.” – Roy Disney Carrying that theme a step further, we might add that if “seeing is believing,” then the unparalleled success of The Walt Disney Company is convincing proof of the power inherent in the Believe principle. But Read More …