Managing Customer Value
I have the opportunity to offer this book on my website at a low introductory price of $14.99. Dominating Markets with Value will show you how value driven, nationally known organizations have harnessed the power of customer value analysis through a systematic and logical process of customer value management. The book provides an approach to Read More …
In the Lean Marketing concept Value Streams differ from the more traditional approaches found in other Value Stream Mapping Process. It’s primary focus is not the discovery of waste but of process improvement with a very specific strategic intent, delivery of superior value for the execution of an organization‘s value proposition. This means that the Read More …
QVC is the leader in multi-channel retailing — a televised shopping service that broadcasts live retail programming 24 hours a day. It’s a vast virtual shopping center, offering a wide variety of products including jewelry, apparel, electronics, home furnishings, and beauty. They understand marketing flow. I did a series of blog post this week on Read More …
Jim Huntzinger has over twenty years experience developing lean enterprises through system design and development, implementation, and guiding organizations both strategically and tactically through the transformation process. Currently he is the president and founder of the Lean Accounting Summit, TWI Summit, and Lean and Green Summit. The podcast is a good introduction to TWI and Read More …
Carol Ptak, a recent guest on my podcast said… A lot of people have focused on the fact that the Economic times right now are really bad. What a lot of people are missing is the fact that the world around us has fundamentally changed. A we see now across the world is that we Read More …
In this blog post Story of Going Lean in Healthcare: On the Mend and in a recent podcast, Transforming Healthcare thru Lean. I was introduced to the 5 Stages of Change outlined by one of the co-authors, John Toussaint, MD. Recently, when I was reading the book Mastery: The Keys to Success and Long-Term Fulfillment Read More …