thru Adaptive Marketing Practices
My podcast with Dr. Reidenbach was about achieving Best in Market Status. He has outlined this strategy in the book Best in Market where he details a process for assessing how organizations targeted product/markets define value and how this information can be delivered to key operational and strategic areas of their business. The Best in Read More …
Move over Steve Jobs! Check out this presentation created by Claudio Perrone (a.k.a. Agile Sensei). He is an independent consultant based in Dublin, Ireland, committed to help organizations achieve phenomenal improvements — fast. He is well known for his experience and focus on transformational leadership, software architecture, and Lean-Agile software development practices such as Scrum, Read More …
Lean Accounting provides the strategic tools for lean management by focusing on visual shop floor measures for Rapid Decision Making; coupled with management accounting tools for longer term planning. Lean accounting is an integral part of the lean management system, as well as a vital tool for strategic decision making. My guest on the Business901 Read More …
In Dr. Reidenbach’s book, Listening to the Voice of the Market: How to Increase Market Share and Satisfy Current Customers, he makes a strong case that obtaining the Voice of Customer is just not good enough, it must be Voice of Market. He maintains that you cannot focus solely on your organization’s customer but on Read More …
All of us know we must distinguish ourselves in the marketplace to be successful. However, do we go to the marketplace to find that unique dimension of matched value is? In fact, there’s been study after study showing that we don’t even get out of our own organization with an understanding of our own unique Read More …
If you have not been part of it you may not appreciate the military term of cadence. I spent 3 years in the 82nd Airborne running 2 miles a day to the sound of a voice similar to this.. 30 years later, I can still repeat most of these cadences. It forever produced a rhythmic Read More …