Managing Customer Value
On my podcast the other week, I had Robert Martichenko of LeanCor co-author of the Lean Enterprise Institute’s newest lean workbook, Building a Lean Fulfillment Stream. The book builds on the concepts of waste, flow, and pull. This workbook illustrates how to analyze the traditional supply chain as a flowing stream of products and information. Read More …
Yesterday, I had the pleasure of attending the Lean Enterprise Workshop: Value-Stream Mapping for the Office and Service. The workshop description: This interactive workshop demonstrates how to apply value-stream mapping, a fundamental and critical tool, to address what many companies find difficult to do: making a fundamental change in business processes such as administrative, professional, Read More …
This is a transcription of the podcast I had with Jim Luckman of the Lean Transformations Group. Jim will be the instructor for this LEI Workshop in Indianapolis on June 22nd – Value-Stream Mapping for the Office and Service: This interactive workshop demonstrates how to apply value-stream mapping, a fundamental and critical tool, to address Read More …
A while ago it seemed like all customers were profitable. Sure we had a bad apple or two but most of the time we sold a product, customers bought it and, as a result, we made money. In today’s environment, it is very different. I would venture to say many of your customers are not profitable. Read More …
Jim Luckman has had the unique experience of leading three separate lean transformations, as a Plant Manager, as a Director of a Research and Development Center, and as a CEO of a small start-up company. During the podcast, we discussed Value Stream Mapping and delved into Value Stream Concepts as they applied to Lean and Read More …
Just released a 27-page eBook which provides an overview of the Value Stream Marketing Process. The book is an overview of applying Lean principles to the marketing process. It also serves as an introduction to the Business901 Marketing Kanban and the Value Stream Marketing 28 day program. Short Excerpt: Value Stream Marketing is not about Read More …