Sep
28
Applying the Marketing Hourglass: The Pillars of the Lean Marketing House
ByThe Marketing Hourglass is term that John Jantsch, author of Duct Tape Marketing uses and has called it a cornerstone of the Duct Tape Marketing system. I have enclosed an e-book expanding on that principle and showing a variety of uses of the Hourglass. I use this principle as the Pillar in my Lean Marketing House.
John’s blog about the Marketing Hourglass .
Applying the Marketing Hourglass: The Pillars of the Lean Marketing House –
Related E-books:
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