Iterative Process Gaining Steam – Proof it works

I received this TED video tip from @ayushjjw of http://www.tenmarks.com. Tom Wujec presents some surprisingly deep research into the “marshmallow problem” — a simple team-building exercise that involves dry spaghetti, one yard of tape and a marshmallow. Who can build the tallest tower with these ingredients? And why does a surprising group always beat the average?

A great correlation to the Lean Startup and the Iterative process which are both gaining a lot of steam. Can you believe that Kindergartners build better structures than everyone except Architects and Engineers? Why, because they iterate! You have to watch this 6 minute video to appreciate it.

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Using Agile Marketing in real life
Boyd’s Law of Iteration: Speed beats Quality

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