Lean Design and Development

Ron Mascitelli, president of Technology Perspectives was my guest on the Business901 podcast, Lean Design interview with Ron Mascitelli. Ron is the author of five books, his most-recent publication, Mastering Lean Product Development: A Practical, Event-Driven Process for Maximizing Speed, Profits, and Quality. This is a transcription of the podcast.

Ron is a Project Management Professional, who has served as senior scientist and director of R&D for Hughes Aircraft Company and the Santa Barbara Research Center. Since founding Technology Perspectives in 1994, Ron has worked with over 100 leading companies worldwide to implement his highly practical approach to lean product development. Before his most recent publication, you might remember Ron from his popular book, The Lean Product Development Guidebook.

‘80% of Companies believe they deliver a Superior Service, only 8% of Customers agree.’
– Bain and Companies

Lean Service Design Trilogy: Closing the Gaps between Perception and Reality: Preview the program

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