Managing Customer Value
In discussing Goods Dominant Logic (Gd-Logic) versus Service-Dominant Logic (SD-Logic), I probably oversimplify the message when I use the comparison that GD-Logic focuses on the thought of value derived at the point of transaction and SD-Logic focuses on the thought of value derived at the point of use. I went into this thinking in a Read More …
Everyone is told to tell stories. In sales and marketing area, we are told that to have people listen to us and remember what we say, frame it in a story. But it doesn’t seem that a lot of people ever get any training in stories or how to construct good stories. I asked next Read More …
This Business901 podcast is a two-part series with Adam Zak, founder and CEO of Adam Zak Executive Search. He is an accomplished senior executive with more than 25 years of experience spanning the areas of management, consulting, financial and operations management and talent acquisition. He co-authored the book, Simple Excellence: Organizing and Aligning the Management Read More …
This Business901 podcast is a two-part series with Adam Zak, founder and CEO of Adam Zak Executive Search. He is an accomplished senior executive with more than 25 years of experience spanning the areas of management, consulting, financial and operations management and talent acquisition. He co-authored the book, Simple Excellence: Organizing and Aligning the Management Read More …
I am a big fan of Laurence Gonzales book Everyday Survival: Why Smart People Do Stupid Things, who was introduced to me by Bill Dettmer of Theory of Constraints fame and past podcast participant, Systematizing your approach to management, Podcast with Bill Dettmer. I have also created several blog post from Laurence’s book, If Nothing Read More …
The EcoSphere and “Original Ecosphere” are trademark names for sealed blown-glass miniature aquaria produced by Ecosphere Associates, Inc., of Tucson, Arizona, United States. The Original EcoSphere is the world’s first totally enclosed ecosystem – a complete, self-contained and self-sustaining miniature world encased in glass. You can purchase one and read the full description EcoSphere Closed Read More …