Managing Customer Value
Does Agile need Lean Six Sigma type metrics to work? How do you obtain Voice of Customer in Agile processes when you are the size of Xerox? How does pair programming work? In the Business901 podcast, we asked these questions to a couple of the leading experts from Xerox Corporation’s Lean Six Sigma Software team. Read More …
Good description of the Agile Marketing Process versus the typical waterfall method. I am really starting to love this stuff! Jason Cohen describes how a free book transformed marketing at Smart Bear Software: objectively measuring the effect of marketing efforts, getting accurate lead information, and giving people something genuinely useful. This Pecha Kucha talk was Read More …
The past few weeks I have been heavily immersed into Kaizen, Kanban, Agile Project Development and as a result Scrum. I have found it quite interesting but somewhat overwhelming along with a few other things I am doing. I have taxed my learning absorption level, to say the least. What did I do? I took Read More …
Software development teams have been using Agile Project Management for several years now; this process has assisted them in their planning, execution, and feedback cycles. Could your marketing learn from them? Answer these questions: Is your marketing become more complex? Have you added multiple new product lines? Have you added different channels of distribution? Have Read More …
When talking to may successful business people, how many do you find started a certain type of business and it evolved into something different. That really is not that uncommon. Just ask Bill Gates. On the other hand, how many startups really know the problem they solve? This is a brilliant presentation by Alistair Croll Read More …
Recently, I’ve become quite intrigued with agile project management. It was developed in the software arena in an effort to replace the traditional project management methods of define, design, and build to one based on adaption. They moved away from that linear thinking to a more adaptive culture allowing continuous innovation throughout the development process. Read More …