Managing Customer Value
Robin Lawton book, Creating a Customer-Centered Culture: Leadership in Quality, Innovation, and Speed offers some valuable insights even though it was written 20-years ago. In a past podcast, I asked Robin about discussing outcomes versus features and benefits. Related Podcast and Transcription: How Do You Listen to Your Customer? An excerpt from the podcast: Rob Read More …
David Hamme enjoys helping leaders uncover opportunities, examine problems from new angles, and executing the plan to bring them to fruition. His goal is to make your life easier and supercharge your performance. His recent book, Customer Focused Process Innovation: Linking Strategic Intent to Everyday Execution is compilation of his thoughts and processes that he Read More …
This weeks Podcast guest is David Hamme. David enjoys helping leaders uncover opportunities, examine problems from new angles, and executing the plan to bring them to fruition. His goal is to make your life easier and supercharge your performance. His recent book, Customer Focused Process Innovation: Linking Strategic Intent to Everyday Execution is compilation of Read More …
Roger Schank wrote a book, The Creative Attitude: Learning to Ask and Answer the Right Questions: a few years ago that still is one of the better books that I have found on asking the right questions. From an Amazon review, “He describes how we think unconsciously using scripts. It is when this script fails do Read More …
I had Silva Instructor, Majorie Dearmont on a past podcast and thought I would share a few of her thoughts while Mindvalley is offering a Black Friday deal. Over $1000 savings ends Friday night, at midnight. Your last chance to grab this Black Friday deal Related Podcast and Transcription: The Silva Method Joe: Can you Read More …
Think of all the things we need to deal with in sales: Present and future priorities Problems and Needs Gains and Opportunities Relationships and Influencers Technical Opinions People and Resources Money and Budget allocations Upcoming Schedules This list is just the tip of the iceberg, and all these are continuously changing. Salespeople have to be Read More …