Marketing: Single Loop & Double Loop

This may seem like old-hat for many but visiting the basics of Systems Learning can be an excellent exercise, especially for someone that has not experienced it before. In the world of automation and big data, we have an abundance of information that we are acquiring. At a high level, it is more about what Read More …

Try hitting a Double in your sales

This Ted Video reminds that sometimes we should not be swinging for the fences,. Maybe trying to have people share our product or service will create more opportunities for us. Interesting ideas brought forth by Rachel Botsman. At TEDxSydney, Rachel says we’re “wired to share” — and shows how websites like Zipcar and Swaptree are Read More …