Managing Customer Value
I will be introducing Marketing Kata in a formal presentation hosted by Hosted by Lean Frontiers on the afternoon of November 17th, 2016. You can register today to participate in Lean Frontiers Direct both LIVE on November 16-17 and ON-DEMAND for a 3-month period following the live event. The power of Kata differs than most Read More …
This is a presentation that I did for Lean Frontiers last year. I thought I would share it as it offers a nice introduction to my next presentation with them this week. I will be introducing Marketing Kata in a formal presentation hosted by Hosted by Lean Frontiers on the afternoon of November 17th, 2016. You Read More …
Introducing Lean A3 Thinking to Sales and Marketing. It is aimed at mature companies, and even more focused on companies practicing Lean in operations. YouTube: https://youtu.be/wiLgT5ZORdc Don’t forget to join the Lean Marketing Lab to receive the Marketing with A3 eBook.
This is the third video of three introducing Lean to Sales and Marketing. It is aimed at mature companies, and even more focused on companies practicing Lean in operations. Business901 iTunes Store Mobile Version New Accessibility for the Business901 Podcast [arve url=”https://business901.podbean.com/mf/web/ey4hvt/Lean_Marketging_3_of_3_-_Kata.mp4″/]
This is the second video of three introducing Lean to Sales and Marketing. It is aimed at mature companies, and even more focused on companies practicing Lean in operations. Business901 iTunes Store Mobile Version New Accessibility for the Business901 Podcast [arve url=”https://business901.podbean.com/mf/web/2eq7x9/Lean_Marketing_2_of_3.mp4″/]
This is the first video of three introducing Lean to Sales and Marketing. It is aimed at mature companies, and even more focused on companies practicing Lean in operations. Business901 iTunes Store Mobile Version New Accessibility for the Business901 Podcast [arve url=”https://business901.podbean.com/mf/web/3fbwqy/Thinking_of_Using_Lean_In_S_M.mp4″/]