thru Adaptive Marketing Practices
Evan Leybourn pioneered the field of Agile Business Management; applying the successful concepts and practices from the Lean and Agile movements to corporate management. He keeps busy as a senior IT executive, business management consultant, non-executive director, conference speaker, internationally published author and father. In this podcast, Evan breaks new ground and challenges the notion that projects Read More …
When introducing Lean Thinking many of us would start with the five core concepts of Lean depicted in the classic books, The Machine that Changed the World and Lean Thinking by Womack and Jones. The basic thought process goes something like this: As value is specified, value streams are identified, wasted steps are removed, and Read More …
What sort of answer would you think I would get when comparing the OODA Loop to NLP or the long name, Neuro-Linguistic Programming. I asked that question of Tom MacKay, the founder of MacKay Solutions. Tom trained as a psychologist and in NLP in 1990 and since then has become one of the most respected Read More …
I wrote this several years ago and ran across it last night. It was a request from someone that wanted me to create a marketing plan for them. My response is below. I did attach a PDF of the Business Model Canvas with it. Dear Entrepreneur, Thank you for the interest. You have a fantastic Read More …
Related Podcast and Transcription: Applying Lean to UX Joe: You talk about Design Thinking as complimenting Lean UX? Can you expand on that? Jeff: I think there’s a misunderstanding of Design Thinking than perhaps — but Design Thinking, it’s not a methodology for making things pretty. In fact, what it is is a way to Read More …
I asked Evan Leybourn this question. Evan pioneered the field of Agile Business Management; applying the successful concepts and practices from the Lean and Agile movements to corporate management. He keeps busy as a senior IT executive, business management consultant, non-executive director, conference speaker, internationally published author and father. Evan Leybourn: That’s a surprisingly hard question to answer. Read More …