Career Secrets converted to Your Marketing Machine

I have just finished reading “The Adventures of Johnny Bunko” by Dan Pink. It was written in comic book format and was actually an easy and fun read. But his six career secrets(in bold below) in the book are an excellent introduction to the development of a marketing system, here’s why: There is no plan: Read More …

Marketing System = Equity

As part of my Duct Tape Marketing Kits for Contractors, I offer The E-Myth Contractor by Michael Gerber as a bonus. It is a small paperback book that is an excellent overview of many important topics. If you are unfamiliar with Michel Gerber he preaches a system for everything. My kind of guy! Long story Read More …

2008 Marketing trends

How does this influence your business in 2008? A shift from traditional to alternative media A growth spurt for interactive marketing More off-line support for online campaignsBased on an article by Kim T. Gordon for Entrepreneur.com, expect these trends in 2008: But don’t jump to quick. Make sure before you ever click on a mouse Read More …

The Ultimate Marketing System in 12 Weeks

A Coaching Seminar Based on the Ultimate Marketing System developed by Duct Tape Marketing Author, John Jantsch I am offering a Beta “one on one” version workshop of the Ultimate Duct Tape Marketing System. This 12 week program will never be offered at this initial price of $475 again. That’s the cost of the UMS Read More …

Tim Ferris(4-hour Workweek) interview with Duct Tape Marketing

Tim Ferriss is the author of the wildly popular 4-Hour Workweek. He is a serial entrepreneur and ultravagabond and has been featured by dozens of media, including The New York Times, National Geographic Traveler, NBC, and MAXIM.Session: February 21st, 2008 Noon Central (GMT-6). If you have read the book, you will not miss it. If Read More …

Live by a Marketing Calendar

One of the core principles of Duct Tape Marketing is to “Live by a Marketing Calendar.” I am going to write a series of blogs on this subject to expand on his concept. It is area that I feel that John Jantsch does not spend enough time in his book and proves to be valuable Read More …