Managing Customer Value
This is my presentation on Lean Sales and Marketing at the ASQ Columbus Spring Conference. The notes, I used are with the slides. I have to admit though, that after the first slide, I never looked at the notes at all. I also included link to download the entire PDF. The notes are a little Read More …
Most of us know the strategic use of the Balance Scorecard. We use it or at least a variation of it, to run our business. If it is good for your business, would it not be something that is simple and straight forward for your customer. A quick overview of the four areas of the Read More …
If you do any type of presentations, subscribe to this blog. I struggled with his book and I am not sure why but his short quibs on presentations are just excellent. Especially take note of the Steve Jobs presentation. Garr Reynolds’ Amazon Blog: BusinessWeek: Rethinking the Presentation Permalink