thru Adaptive Marketing Practices
From Tina Seelig’s book inGenius: A Crash Course on Creativity: Below is the fully functional Innovation Engine, showing how all the parts are braided together. The inside of the engine is intertwined with the outside; and the factors on the inside and outside mirror each other. All the parts of your Innovation Engine are inexorably Read More …
Well said by Allan R. Coletta, author of a new book The Lean 3P Advantage: A Practitioner’s Guide to the Production Preparation Process. Development of the 3P process is attributed to Chichiro Nakao, a former Toyota group manager and the founder of Shingijutsu company. The accepted meaning of 3P is Production, Preparation, Process. Allan is Read More …
Gemba Walks are an integral part of any Service Design process. Way too often we operate in a vacuum and rely on Voice of Customer and Voice of Market Data to govern the services and markets we create. Steve Blank uses the term and encourages entrepreneurs “To get out of the Office” and in Lean Read More …
In his 2012 book Stealth of Nations: The Global Rise of the Informal Economy, Robert Neuwirth challenges conventional thinking by examining the world’s informal economy close up. To do so, he spent four years living and working with street vendors and gray marketers, to capture its scope, its vigor–and its lessons. He calls it “System Read More …
Allan R Coletta is a chemical engineer with an extensive background in manufacturing operations, supply chain and engineering, gained while working in the chemical process and healthcare diagnostics industries. He recently authored a book, The Lean 3P Advantage: A Practitioner’s Guide to the Production Preparation Process. Allan is my guest on the Business901 podcast next Read More …
Have we reached the transformation stage in the customer experience hierarchy? If so, the role as an expert may have diminished substantially, and we are now seeking facilitators to guide us through our journey. Some of you may not know what I mean by the customer experience hierarchy and how it relates to the transformation Read More …