Managing Customer Value
Dr. Donald Sull is a Senior Lecturer in the Technological Innovation, Entrepreneurship, and Strategic Management group at the MIT Sloan School of Management, where he teaches courses on Competitive Strategy and Strategy Execution in Volatile Markets. His recent book, Simple Rules: How to Thrive in a Complex World offers some great thoughts on reducing complexity. Download Read More …
Dr. Jeff Soper is a seasoned executive, consultant, author, and coach who is a recognized expert in the fields of leadership development, performance improvement, and creativity and innovation. He expresses Problem-Solving leadership in different terms than most of us do. Related Podcast and Transcription: Getting to the Leadership Table Joe: Even in a Lean way Read More …
TRIZ is an acronym. T-R-I-Z. It’s a Russian Acronym for theory of inventive problem solving. And don’t worry about the word “theory” because, in fact, TRIZ is a whole bunch of very practical methods for creative problem solving – Ellen Domb Is TRIZ something you can use? Find out in this podcast. Ellen Domb is Read More …
Jeffrey G. Soper, Ph.D., Executive Director of the International Strategic Business Partner Institute, and the creator of Problem Solving LeadershipTM and the C.L.I.C.KTM Process will be presenting at the The ASQ Charlotte Section Annual Conference 2013, Quality Conference of the Carolinas. The conference is held at UNC Charlotte Center City and is a one-day event Read More …
When I first started working years ago there seem to be a fairly prescriptive way of doing things. In sales: We used Rackman’s SPIN Selling techniques and of course, we did this with the decision maker. In Marketing: We looked at three different lead generation techniques – Public Relations, Advertising and Referrals. In operations: We Read More …
Do you use a structured Problem-Solving approach in your Sales and Marketing? Are you using the Lean Tool of A3? Below is a short video on the subject and why you may want to consider using A3s in sales and marketing. Review on the new A3 App: Yesterday, I blogged about the new A3 Creator Read More …