Managing Customer Value
In next weeks Business901 podcast, I asked Carolina Rogoll, who has been building some of the world’s most beloved brands for over ten years, about how often you should evaluate your brand image. Employed at Procter & Gamble, the world’s largest consumer packaged goods company, she has worked across different product categories in global markets Read More …
If you want to survive, what do you need to do? Deep Survival: Who Lives, Who Dies, and Why by Laurence Gonzales officially distilled these observations down 12 points the seemed to stand out concerning how survivors think and behave in the clutch of mortal danger. Some of the same steps for staying out of Read More …
Roy Osing of Brilliance for Business is an experienced Business and Marketing Consultant and the former Chief Marketing Officer & Executive Vice President for TELUS, Canada’s second largest Telecommunications provider. He is also the author of the book Be Different or Be Dead, Your Business Survival Guide‘. This is a transcription of our podcast and Read More …
A recognized senior executive leader and business consultant, Roy Osing knows what it takes for businesses to survive in today’s chaotic times and achieve extraordinary levels of performance. With over 30 years experience creating and building businesses, he possesses an in-depth knowledge of what it takes to immunize organizations from failure and catapult their performance Read More …