thru Adaptive Marketing Practices
Dave Gray of The Dachis Group and author of a recent book,The Connected Company works with the world’s leading companies to develop and execute winning strategies. His previous book, Gamestorming, sold more than 50,000 copies and has been translated into 16 languages. This video is an hour long but discusses much of the content in Read More …
Lean Healthcare has been a central part of many of my podcasts and is a much talked about field these days. A result of not only the cost savings that Lean provides but the ability of Lean to assist in prevention of errors and time-saving. There have been few greater advocates of the application of Read More …
This is the introduction page to the Trilogy Module of the Lean Service Design Trilogy Course. There is a special offer located on the page. First, I would like to emphasis the importance of knowing, understanding how a customer/prospect views and uses your Service Products. In the Service/Train module, I introduced the pyramid of the Read More …
I consider that we are now in a relational economy. Most products and services have been commoditized and we only derive value through the use of them. The organizations that understand this design their products/services so that they get paid through the use thereby providing the ultimate value proposition. For more information consider viewing my Read More …
Most of us agree with a statement like this: Innovating in services is the escape route from the commodity trap and a solution for growth, giving firms a significant competitive advantage. As they innovate into the future, companies must think beyond their products and move outside their own four walls to innovate. –says Henry Chesbrough’s, Read More …
The thought process that I try to embed in Lean Service Design can be summed up in one word: Empathy! It is a major differentiator between the traditional process methodologies of Six Sigma, and I say this tongue–in-cheek, Lean. Seldom when you search (like never) the index of books on Design for Six Sigma, Lean Read More …