Managing Customer Value
Neither have I, until I did a search and typed Value Stream Marketing instead of Value Stream Mapping. It was completely accidental, but it was exactly what I was thinking. If you think about it, do you have a value stream map for your customers? I am not just talking about a map showing the Read More …
People buy all these different products to do simple drawings for Value Stream Mapping using basic symbols. When they are done, they pull out the Microsoft Excel sheet and do the calculations. Sometimes they are even forced to create their own formulas. I became familiar with Systems2win and their Value Stream Mapping tool does both, Read More …
In the book, Learning to See by Mike Rother and John Shook, they recommend a mapping tip of beginning the Value Stream Mapping process by walking downstream from the customer end. This way, they say you will begin with the processes that are linked most directly to the customer. As I was reading, actually re-reading Read More …
Tom DeForge discusses the disciplined approach and analysis tools taught to him during his 8 year tenure by the Shingijutsu consulting group, who are considered 2nd tier consultants to the father of The Toyota Production System, Taiichi Ohno . Tom has been implement these Lean Principles for over 20 years and is currently a Principal Read More …
Value stream mapping is a tool that helps you to see and understand the flow of material and information as a product or service makes its way through the value stream. Value stream mapping is typically used in Lean, it differs from the process mapping of Six Sigma. A value stream map will take into Read More …
Yesterday I discussed creating a Value Stream Map to discover the value and opportunities you had in your marketing process. Many companies stop, right there. However, the value cannot be determined till it has been quantified. This is where the use of Six Sigma can be utilized so effectively. If we accept the Current Value Read More …