Lean Sales and Marketing Workshop

Apply Continuous Improvement to your Marketing Process.

Lean Marketing House

Utilize Lean concepts in your Marketing Process.

This program is not about the vast amount of material and training you will access.

It is an exercise in understanding on how to use the value that you create.

Would you like to simplify your marketing?

Would you like to continuously improve your marketing?

Would you like to create Demand?

Are you willing to quit thinking like Wanamaker (50/50) and start thinking like Pareto(80/20)?

Coaching available at an additional cost.

“Joe is an excellent coach, He is very knowledgeable, right to the point, and he goes the extra mile for his students.” Betty L

Program outline:

Week 1:Learn or review the 5 basic principles of Lean.

Week 2: Learn the secrets of SDCA and how standard work will simplify your marketing process (5 modules).

Week 3: Start practicing continuous improvement(PDCA) in your sales and marketing (5 modules).

Week 4: Explore (EDCA) and service dominant thinking (5 modules).

Week 5 & 6: Build a Lean Sales and Marketing Plan with a complete A3 Workbook included (8 modules).

“Joe Dager is an invaluable resource for business owners interested in taking their success to the next level. His knowledge of current technologies, marketing and lead generation are excellent. A true “pro” when it comes to business coaching and consulting. I hold great respect for him and his fund of knowledge. I strongly recommend Joe to those who are looking for the “best” in help with business development.” S. Lee

A brief overview of the basics:

“Joe presented clear and concrete ideas and devoted himself to our success. I highly recommend him as a business marketing consultant.” P. Steinbach

This a complete 28-day program based specifically addressing these issues:

Lean Marketing Principles
Creating a Marketing Value Stream
Marketing with PDCA
Creating your Marketing Kanban
Using A3s in the Marketing Process
Implementing a Lean Marketing System

In addition, we will cover:

Vision
Customer Value
Identify Value
Map Value Stream
Flow
Pull
Engagement
A3 Communication

“I have long been a fan of Joe and Business901 but it was not until the spring of this year that I hired Joe to assist me with my marketing efforts. His commitment and dedication to helping me achieve my business goals has been second only to my own. Combining his creative approach to the content side of marketing with his use of Lean marketing strategies, Joe has delivered far above my expectations. If you want to take your business to the next level, I’d highly recommend contacting Joe and Business901.” – S. Wilson

Implement Continuous Improvement into your Sales and Marketing!

Purchase Marketing with Lean Book Series!

Limited Time Offer!

Lean Marketing House (More Info): A starting point for creating true iterative marketing cycles based on not only Lean principles but more importantly Customer Value. Recommended 1st reading of series.

Marketing with PDCA (More Info): Targeting what your Customer Values at each stage of the cycle will increase your ability to deliver quicker, more accurately and with better value than your competitor. It is a moving target and the principles of Lean and PDCA facilitates the journey to Customer Value.

Marketing with A3(More Info): Enables sales and marketing to use the Lean tool of A3 as a structured approach for their problem solving, strategies and tactics.

Lean Engagement Team(More Info): The ability to share and create knowledge with your customer is the strongest marketing tool possible.

All 4 titles above available for instant download

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