Managing Customer Value
Brands must understand their potential growth avenues. It’s about more than retaining existing customers; it is about tapping into a wealth of existing opportunities with non-customers. Here, we look at the importance of targeting non-customers and the statistical evidence underscoring their brand growth potential. Article Sources: Oxford University Publications How Brands Grow: What Marketers Don’t Read More …
Successfully executing marketing campaigns is no easy task. With ever-changing consumer demands and an ever-evolving marketplace, businesses need a framework that can keep up with the demands of modern marketing. That’s where the Spiral Method comes in. With its innovative approach and advanced features, the Spiral Method is the key to maximizing your marketing campaign results. Read More …
The Pitfalls of Using Traditional Project Management Tools in Marketing Campaigns: Why They’re Doomed to Fail Traditional project management tools often need to catch up when managing and tracking marketing campaigns. These tools are doomed to fail in the face of the evolving demands of modern marketing. Whether working on a social media campaign, launching Read More …
Successfully executing marketing campaigns is no easy task. With ever-changing consumer demands and an ever-evolving marketplace, businesses need a framework that can keep up with the demands of modern marketing. That’s where the Spiral Method comes in. With its innovative approach and advanced features, the Spiral Method is the key to maximizing your marketing campaign Read More …
It is essential for manufacturers to continually evaluate and evolve their marketing strategies to stay ahead of the curve. As we look towards the upcoming year of 2024, it becomes increasingly important for brands to enhance their visibility and drive sales like never before. Industry experts agree that mastering the art of manufacturer marketing is Read More …
Step into the future of manufacturing with Industry 5.0, the next industrial revolution set to unlock unprecedented potential for manufacturers. Industry 5.0 is all about the collaboration between humans and advanced technologies like robotics, artificial intelligence, and the Internet of Things (IoT). Gone are the days of solely automated production lines. With Industry 5.0, manufacturers can Read More …