thru Adaptive Marketing Practices
WCBF will be approving a limited number of Storyboard/Poster presentations for display at WCBF’s 4th Annual Global Lean, Six Sigma and Business Improvement Summit, taking place at the Swan and Dolphin Resort, Walt Disney World, Orlando , October 14-15 2009. Presenters will need to be available to discuss their storyboards on both days of the Read More …
Recently, after reviewing the Duct tape Marketing Blog, I was thinking about what John had said: Sometimes the Secret to Marketing is Just Being There. I wholeheartedly agreed with him, and wonder why there is such a lack of consistency in most people’s marketing, including my own. Most people that are familiar with Lean understand Read More …
We have found the root cause but how do we correct it? The correction may seem easy at this point but how do we know it is just not a band-aid. My preference is to go back to the Fishbone diagram and use the same method we use in discovering the root cause to discover Read More …
Is Twitter a waste of time? It can be without using the correct tools and measuring your effectiveness. But the benefits of using Twitter are just too great to ignore. Lean Six Sigma Marketers should start utilizing the tactics Twitter permits: Refined searches Immediate feedback on issues and problems Instantaneous Communication Data Accumulation Hundreds of Read More …
I had Robert Stapp of OP•EX Direct Results Inc. on the Business901 podcast and in part 2 of this podcast, we had a discussion on operational excellence. He discussed several ways to leverage Lean and Six Sigma in achieving excellence. The lesson I learned from the podcast was that these were not the only tools Read More …
Ron Wince, CEO of Guidon Performance Solutions discusses effectiveness of Stimulus spending. Ron stated on his blog: In a recent interview on Fox Business channel, I had the opportunity to discus how effectively the stimulus funds are being deployed. The discussion focused on how federal and state agencies now are not prepared for the challenges Read More …