Managing Customer Value
Could this approach actually make Sales a Noble Profession? I had the pleasure of discussing with Régis Lemmens his new book, From Selling to Co-Creating. He is a partner at Sales Cubes, a sales management consulting firm located in Belgium, specializing in sales and key accounts management. He is a firm advocate of design thinking Read More …
From Selling to Co-Creating is not just an academic conversation. It is happening and this ground breaking book is discussed in tomorrow’s Business901 podcast. I had the pleasure of discussing this topic with Régis Lemmens, a consultant, author and teacher on the topic of sales and sales management. He is a partner at Sales Cubes, Read More …
In the Google Community, The Next 7 Tools, I started a discussion on FMEA thinking it will be tool that will re-surface in popularity. It has been used quite extensively in manufacturing but I think it can be pushed into the fields of service and software. It will need some refinement more towards Innovation and Read More …
What makes Hoshin so unique over other planning methods is the effort that is put into the cascading effect of the Hoshin plan. This effect is called “Catchball”. Catchball drives the strategic planning process into every level of the organization and every employee and provides them the opportunity to define how they will contribute to Read More …
Bob Thompson is founder and CEO of CustomerThink Corporation which includes being editor-in-chief of CustomerThink.com, the world’s largest online community dedicated to helping business leaders develop and implement customer-centric business strategies. In a short podcast, edited out of last weeks podcast (either Bob or I talked to long) What It Really Means To Be Customer Read More …
There seems to be as many maps in the Service Design world as there is time in the Lean world. Service Design has a few types of maps that they consider, Process Maps, Journey Maps, Blueprint Maps, Net-map, Offering Maps, Mind Maps, etc. Not that I don’t enjoy the tools but it gets rather confusing. Read More …