Every Business or Organization or Owner should do right now

This is something that every business owner should do right now. When people search for your name on Google (and if they are considering hiring you they do) you now have the ability to create a profile and have it show up on page one of Google. Google Profiles is a somewhat new service from Read More …

Marketing Power Group – The Secret Sauce

What would be the Secret Sauce to make a marketing power group work? It is not that hard, but there is a couple important ingredients that I would recommend: There needs to be strong common interest among the group for all to succeed. I look at downtown stores located in close proximity, strip mall occupants, Read More …

Sent from Google Voice

Are you using this service, why not? You get your own number. Long distance can be free. Sends an e-mail that you have voice mail. Transcribes the message? Huh! Yes, transcribes it! And you can forward it with or without the transcription: Hey! I got this on my Google Voice account and thought you’d want Read More …

How I would Market your Company? – Step 9 of 10

You want me to start marketing your company today. Here is what I would do: 9.  Make a significant web presence through social media and communication channels with stakeholders. Create local presence, online and off-line. A significant Web Presence: I think this is an important overall strategy for anyone right now from getting employed to Read More …

How I would Market your Company? – Step 7 of 10

You want me to start marketing your company today. Here is what I would do: 7.  Creating a content marketing strategy based on your customers buying process and need. I believe content marketing is what really works these days and without it it is very hard to differentiate yourself. A quick outline of a great Read More …

Build a Referral Program for your E-zine

I have made just about every mistake possible in e-mail marketing and I am still learning. I have a  list of 2500 but only get open rates of 20%. But I also have a client that gets open rates of over 50%. That list is only 600. Who has the better list? Without a doubt Read More …