Managing Customer Value
From understanding consumer needs to identifying market trends, aligning research with product delivery is paramount. Adopting research as a linchpin for product development helps companies make informed decisions, reduce risks, and boost their chances of achieving a competitive edge. In this article, we explore how aligning research initiatives can ensure the delivery of exceptional products Read More …
The Business901 Fractional Marketing Services allow customers to focus on their core operations while the business development and marketing experts at Business901 handle customer-facing campaigns. The plans are tailored to each business, considering each company’s existing capabilities, budget, and industry. Business901 offers a unique combination of traditional and progressive methods to maximize customer growth. Social Read More …
Finding and hiring the right Fractional Marketing Officer (FMO) for your manufacturing company is not a walk in the park. Considering the vast pool of marketing consultants and specialists available today, it’s akin to searching for a needle in a haystack. This task, though challenging, is critical in bridging the gap between your company and Read More …
Strategic opportunity mapping can be a pivotal tool for businesses aiming for exponential growth. This practice empowers companies to identify, evaluate, and capitalize on business opportunities that align with their mission and goals, often unveiling areas that may have previously been overlooked or underutilized. (source) This article aims to delve into the benefits and challenges Read More …
The importance of a robust online presence cannot be overstated in the dynamic manufacturing world. With the digital space becoming increasingly crowded, more is needed for manufacturers to have a website. They must also actively engage in digital strategies that ensure they are easily found, understood, and accessible for business in their international target markets Read More …
Introduction: Advertising shapes consumer perception and influences purchasing decisions. Persuasive advertising stands out as it aims to inform or entertain and to convince and motivate the audience to take a specific action. From striking emotional chords to leveraging social proof, persuasive advertising encompasses a range of strategies to guide consumers toward a favored outcome. What is Read More …