thru Adaptive Marketing Practices
A Lean Sales Method There has been a resurgence or maybe recognition of the use of the OODA Loop as a basis for much of the current ideas surrounding Iterations, Rapid Development Cycles and Decision Making. What makes the OODA Loop such a popular subject? When we first think of the OODA Loop, we think Read More …
Lean Services, Lean Marketing and, as a result, Lean Service Design have been a large part of my efforts. When you get involved in a marketing effort, many people and organizations that are making the request have a failed service problem. It is seldom about getting more leads it is more often than not, managing Read More …
I have found talking to little or too much are both ineffective ways to proceed in a sales conversation. When we discuss a Lean Sales Person, many people think of this problem solving person that is out finding the root cause and how their product/service could benefit the customer. I have expressed my views on Read More …
At the recent ASQ Charlotte Section Annual Conference 2013, Quality Conference of the Carolinas, I was originally scheduled to facilitate a breakout session on “How to become Famous on LinkedIn”. At the last moment, we swapped around a few of the facilitators and Satish Kartha stepped up and facilitated the session. In preparation, I created Read More …
Citing Edward Wilson’s book, “The Social Conquest of Earth,” President Clinton explains why creative cooperators are often the most successful in coming together to solve problems, in both government and in the private sector. He starts out by stating that the “Earth has belonged to the cooperators. The great cooperator species are ants, termites, bees Read More …
In a recent blog post, Lean 3P Design more Humanistic by Going Back to Nature, I discussed the Lean 3P idea of looking to nature, to try to find solutions to the problems you’re trying to solve. In a Design Thinking Network thread, Limits of Organic Architecture, I was introduced to the principles of Biomimicry. Read More …