Call it Building a Lean Sales and Marketing Machine

David Skok, a five time serial entrepreneur turned VC, at Matrix Partners presented this at a HubSpot Webinar last week together with Mike Volpe, the VP of Marketing at HubSpot.This video is 60 minutes long and well worth the time. A little promotional for Hubspot but in my opinion Hubspot is a quality product and Read More …

Lean Sales and Marketing Presentation at ASQ Columbus

This is my presentation on Lean Sales and Marketing at the ASQ Columbus Spring Conference. The notes, I used are with the slides. I have to admit though, that after the first slide, I never looked at the notes at all. I also included link to download the entire PDF. The notes are a little Read More …

Continuously Improving Tools for Continuous Improvement is a tagline that fits

I find the Systems2win Company a fascinating story. They provide a standardized set of easy-to-use Excel templates for business process improvement primarily for the use in the Lean and Six Sigma methodologies. The range and the depth of detail and training in these templates are truly remarkable. Their tag line is “Continuously improving tools for Read More …

Are your webinars heading this direction?

Salman Khan talks about how and why he created the remarkable Khan Academy, a carefully structured series of educational videos offering complete curricula in math and, now, other subjects. He shows the power of interactive exercises, and calls for teachers to consider flipping the traditional classroom script — give students video lectures to watch at Read More …

Has Knowledge Management disguised itself as Lean Marketing?

It is not a disguise it is reality. Your marketing department should be investing many of their resources in capturing and building a structure for knowledge management. It is the core competence of your organization. If you look at the sole purpose of a Lean Marketing department it is disseminating pertinent information to the customer Read More …

Is the Future of Business sharing?

At TED@MotorCity, Lisa Gansky, author of The Mesh talks about a future of business that’s about sharing all kinds of stuff, either via smart and tech-enabled rental or, more boldly, peer-to-peer. Examples across industries — from music to cars — show how close we are to this meshy future. Great Line: “We are more connected Read More …